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Chicago Auto Show #CAS

auto show

I was thrilled to be a guest of General Motors at Media Day of the Chicago Auto Show.  Spending the day in what a Facebook friend described as “a whole room of new car smell” was both entertaining and educational.

Before I go on about the Chicago Auto Show (CAS) itself, I need to give a great shout out to both the Peninsula Hotel and Gibson’s Steakhouse who made the night before the show so much fun for all of us “out of town” guests.  Be sure to take a peak at my slideshow farther down in this post to see the Peninsula’s luxurious rooms and Gibson’s gargantuan desserts!  GM’s social media guru, Connie Burke, planned an evening of fun and food for all of us and we certainly appreciated it.

 
 The auto show itself was amazing.  I was immediately impressed with the fact that the organizers of the CAS understood the power of social media and chose to utilize it to help get the word out about the event.  
 
Our day started with a breakfast attended by both social media influencers and Chevy Volt owners.  Hearing the personal accounts of how the Volt is working so well for folks who live in the city was really interesting for a suburban chick like myself.
 

We then moved onto the floor of the show where we learned about some of the new features of the different GM vehicles.  I personally fell in love with the tweaks that have been made to the 2013 Acadia that makes it just about perfect for families.  The Acadia’s front middle airbag is an industry first and exemplifies GM’s commitment to making the safest vehicles for your family.


I loved that our tour included not just GM vehicles but other manufacturers as well.  The GMC tour guides spoke honestly and candidly about their competition, pointing out what other vehicles offered and what their strong points were.  I felt it spoke volumes that the GMC folks had such positive things to say about their competitors and did not feel the need to “bash” or talk badly about them.


Overall, the CAS was really a lot of fun. Jeep had a test track-type experience that felt more like a roller coaster ride than a test drive and Chevy offered the opportunity to test drive the Volt (which has all kinds of cool features to teach you to use your fuel most efficiently).


The 2012 Chicago Auto Show runs through Sunday, so be sure to pop over to www.ChicagoAutoShow.com and check out the upcoming events.

Comments | 24 comments

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Comments

  1. Pixie Deals says

    February 17, 2012 at 9:14 pm

    Awesome!!!

    Reply
  2. Marcie W. says

    February 17, 2012 at 10:13 pm

    My husband would have died to attend that show. He’s a mechanic and breathes cars.

    Reply
  3. Everyday Song says

    February 18, 2012 at 1:28 am

    Great post and what a nice opportunity for us moms to see first-hand the improvements and innovations in security and technology. Thanks again Connie and GMC!

    Reply
  4. Lolo @ Crazy About My Baybah says

    February 18, 2012 at 5:40 am

    I want an Acadia so bad!!

    Reply
  5. Karen says

    February 18, 2012 at 1:33 pm

    What a great opportunity!

    Reply
  6. Double Duty Mommy says

    February 18, 2012 at 5:35 pm

    wow the Arcadia is gorgeous!

    Reply
  7. Kenda says

    February 19, 2012 at 12:10 am

    I love the red finish! I wonder if I could talk my husband into getting one lol

    Reply
  8. Laurie says

    February 19, 2012 at 3:15 am

    Looks like a good auto show, and big.

    Reply
  9. Momstart says

    February 18, 2012 at 9:52 pm

    I love looking at new cars

    Reply
  10. Toni Patton says

    February 19, 2012 at 12:05 am

    That acadia is awesome!!!

    Reply
  11. Tricia Nightowlmama says

    February 19, 2012 at 6:21 am

    Never made it I really wanted to go but we had so much going on

    Reply
  12. HilLesha says

    February 19, 2012 at 12:31 am

    My brothers went to this as well. Sounds like fun!

    Reply
  13. That Bald Chick says

    February 19, 2012 at 1:03 am

    We wanted to go to the auto show this year, but had to rain check because of my knee. Maybe next year!

    Reply
  14. Zippy says

    February 19, 2012 at 1:20 am

    Looks like fun, and Connie Burke is an absolute DOLL.

    Reply
  15. Courtney says

    February 19, 2012 at 2:38 am

    I so badly want a truck or suv!

    Reply
  16. Anne - Mommy Has to Work says

    February 19, 2012 at 12:41 pm

    Cool – my son would have loved that!

    Reply
  17. Penelope (NYC Mom Blogger) says

    February 19, 2012 at 10:03 pm

    Totally up my husband’s alley!

    Reply
  18. nicóle says

    February 20, 2012 at 4:00 am

    I know some guys who would’ve gone gaga for this!

    Reply
  19. Simply Being Mommy says

    February 20, 2012 at 3:04 pm

    Wow, the Acadia’s look so much different. I have an 2011 that looks nothing like that LOL!

    Reply
  20. Liz @ A Nut in a Nutshell says

    March 8, 2012 at 5:01 pm

    The test track thing sounds like a total blast!

    Reply
  21. Megan says

    April 20, 2012 at 2:02 am

    My husband would love this!

    Reply
  22. Debra Pearlstein says

    April 28, 2012 at 9:42 pm

    How totally fun!

    Reply
  23. Apryl @ Christian Clippers says

    April 29, 2012 at 3:29 am

    New cars smell so good!

    Reply
  24. Jennifer @TheRebelChick says

    April 29, 2012 at 2:49 pm

    We love going to car shows, it’s always fun!

    Reply

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Maureen Fitzgerald of Wisconsin Mommy

Maureen Fitzgerald is a Milwaukee, Wisconsin influencer, brand enthusiast and strategist. She helps brands reach more potential customers through targeted consultation sessions, press coverage, product reviews and campaigns both at WisconsinMommy.com and by leveraging her blogger network. You can also see Maureen hamming it up on her YouTube channel at WisconsinMommy.tv. READ MORE...
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